Store Comparison

As of March 23, 2026 (updates weekly),
Data below is worldwide.

iOS App Store

5,139,623 Apps

Apps		82.2%	Games		17.8%
Free		89.3%	Free		86.2%

Total Submissions

491

Dec

410

Jan

354

Feb

+2.1%

Last Week

14.0

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Dec		Jan		Feb
Apps	Games	Apps	Games	Apps	Games
88.4%	11.6%	88.3%	11.7%	91.0%	9.0%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Utilities	73M	1	Entertainment	$130M	1	Utilities	18
2	Shopping	70M	2	Medical	$94M	2	Business	16
3	Productivity	67M	3	Photo & Video	$72M	3	Lifestyle	7
4	Finance	61M	4	Action	$69M	4	Education	7
5	Entertainment	58M	5	Puzzle	$53M	5	Finance	6
6	Photo & Video	48M	6	Productivity	$51M	6	Food & Drink	5
7	Travel	47M	7	Social Networking	$45M	7	Health & Fitness	4
8	Lifestyle	47M	8	Strategy	$44M	8	Productivity	4
9	Social Networking	40M	9	Role Playing	$42M	9	Photo & Video	4
10	Business	35M	10	Music	$40M	10	Shopping	3
11	Food & Drink	31M	11	Graphics & Design	$37M	11	Travel	3
12	Health & Fitness	22M	12	Casual	$34M	12	Medical	3
13	Education	20M	13	Card	$30M	13	Social Networking	3
14	Music	18M	14	Simulation	$30M	14	Entertainment	3
15	Casual	16M	15	Books	$29M	15	Family	2
16	Sports	15M	16	Adventure	$28M	16	Sports	2
17	Navigation	14M	17	Lifestyle	$23M	17	Reference	2
18	Puzzle	13M	18	Utilities	$22M	18	Casual	1
19	Action	11M	19	Trivia	$21M	19	Developer Tools	1
20	Medical	9.6M	20	Sports	$18M	20	Action	1
21	Simulation	8.6M	21	Business	$17M	21	News	1
22	Books	8.3M	22	Health & Fitness	$17M	22	Adventure	1
23	Reference	8M	23	Education	$16M	23	Music	1
24	News	7.3M	24	Reference	$13M	24	Trivia	0
25	Strategy	7.2M	25	Casino	$11M	25	Music	0
26	Card	5.2M	26	Sports	$10M	26	Dice	0
27	Graphics & Design	4.9M	27	Family	$10M	27	Navigation	0
28	Adventure	4.8M	28	Food & Drink	$9.6M	28	Strategy	0
29	Role Playing	4.2M	29	Board	$8.9M	29	Weather	0
30	Board	3.9M	30	Developer Tools	$7.8M	30	Racing	0
31	Word	3.4M	31	News	$7.4M	31	Books	0
32	Sports	3M	32	Weather	$5.8M	32	Word	0
33	Family	2.9M	33	Finance	$4.1M	33	Board	0
34	Weather	2.8M	34	Navigation	$3.6M	34	Graphics & Design	0
35	Racing	2M	35	Music	$3.3M	35	Puzzle	0
36	Developer Tools	1.9M	36	Travel	$2.2M	36	Sports	0
37	Casino	1.6M	37	Shopping	$2M	37	Card	0
38	Trivia	1.5M	38	Racing	$1.6M	38	Role Playing	0
39	Music	580K	39	Word	$1.6M	39	Educational	0
40	Catalogs	8.8K	40	Catalogs	$240K	40	Catalogs	0
41	Educational	240	41	Educational	$43K	41	Simulation	0
42	Dice	0	42	Dice	$0	42	Casino	0
Show (5) more categories…

2,448,737 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

506

Dec

415

Jan

419

Feb

104

+3.0%

Last Week

14.9

Avg. per Day

Google Play

11,108,003 Apps

Apps		83.8%	Games		16.2%
Free		96.4%	Free		95.8%

Total Submissions

55.3K

Dec

37.9K

Jan

37K

Feb

12,767

+11.6%

Last Week

1,823.9

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Dec		Jan		Feb
Apps	Games	Apps	Games	Apps	Games
75.8%	24.2%	67.5%	32.5%	68.9%	31.1%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Entertainment	190M	1	Productivity	$52M	1	Casual	1.4K
2	Tools	180M	2	Strategy	$46M	2	Tools	1.1K
3	Finance	150M	3	Casual	$34M	3	Education	890
4	Social	140M	4	Entertainment	$33M	4	Productivity	750
5	Productivity	140M	5	Puzzle	$31M	5	Business	720
6	Shopping	130M	6	Role Playing	$30M	6	Puzzle	660
7	Communication	110M	7	Action	$23M	7	Lifestyle	660
8	Action	93M	8	Social	$23M	8	Finance	550
9	Video Players & Editors	89M	9	Adventure	$21M	9	Health & Fitness	530
10	Puzzle	84M	10	Simulation	$17M	10	Arcade	500
11	Casual	83M	11	Casino	$17M	11	Entertainment	450
12	Simulation	72M	12	Comics	$16M	12	Food & Drink	360
13	Food & Drink	62M	13	Dating	$12M	13	Shopping	360
14	Arcade	58M	14	Video Players & Editors	$12M	14	Sports	290
15	Music & Audio	56M	15	Communication	$12M	15	Travel & Local	250
16	Lifestyle	56M	16	Music & Audio	$10M	16	Personalization	240
17	Auto & Vehicles	54M	17	Sports	$10M	17	Social	220
18	Sports	53M	18	Card	$8.3M	18	Music & Audio	190
19	Business	52M	19	Board	$7.8M	19	Books & Reference	190
20	Photography	50M	20	Sports	$5.9M	20	Communication	170
21	Education	50M	21	Tools	$5.4M	21	Simulation	160
22	Libraries & Demo	48M	22	Shopping	$5.4M	22	Auto & Vehicles	140
23	Maps & Navigation	43M	23	Books & Reference	$5.3M	23	Casino	140
24	Events	43M	24	House & Home	$5M	24	Strategy	120
25	Medical	41M	25	Education	$4.6M	25	Maps & Navigation	120
26	Travel & Local	40M	26	Lifestyle	$4.2M	26	Action	110
27	Racing	38M	27	Health & Fitness	$3.9M	27	Role Playing	110
28	Adventure	37M	28	Arcade	$3.5M	28	Educational	110
29	Sports	36M	29	Business	$3.4M	29	Adventure	110
30	Art & Design	32M	30	Photography	$3M	30	Card	110
31	Personalization	32M	31	Music	$2.9M	31	Medical	100
32	News & Magazines	32M	32	Art & Design	$2.7M	32	House & Home	100
33	Board	30M	33	Racing	$2.6M	33	Trivia	98
34	Strategy	27M	34	Educational	$2.6M	34	Board	87
35	Educational	27M	35	News & Magazines	$2.5M	35	Word	80
36	Music	25M	36	Maps & Navigation	$2.4M	36	Photography	77
37	Casino	23M	37	Word	$2.3M	37	News & Magazines	73
38	Health & Fitness	22M	38	Finance	$2.2M	38	Events	69
39	Role Playing	22M	39	Medical	$2.1M	39	Video Players & Editors	65
40	Books & Reference	19M	40	Parenting	$1.9M	40	Dating	62
41	Weather	19M	41	Trivia	$1.8M	41	Art & Design	61
42	Beauty	18M	42	Food & Drink	$1.7M	42	Sports	57
43	Parenting	16M	43	Auto & Vehicles	$1.7M	43	Beauty	50
44	Word	16M	44	Weather	$1.6M	44	Weather	47
45	House & Home	15M	45	Personalization	$1M	45	Parenting	45
46	Comics	14M	46	Travel & Local	$730K	46	Racing	38
47	Dating	12M	47	Events	$700K	47	Music	18
48	Card	11M	48	Beauty	$150K	48	Libraries & Demo	9
49	Trivia	7.9M	49	Libraries & Demo	$140K	49	Comics	5
50	Transportation	0	50	Transportation	$0	50	Transportation	0
Show (5) more categories…

4,343,522 Publishers

Avg. # of Apps per Publisher: 2.56

New Publishers Added

21.7K

Dec

15.1K

Jan

14.8K

Feb

5,543

+21.2%

Last Week

791.9

Avg. per Day